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** IN THIS ISSUE
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* Top Feature Article: How To Become An Email Marketing Expert
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* This Week's Featured Video : Email Marketing | Email Marketing Tutorial | What Is Email Marketing & How Does It Work |Simplilearn
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** PUBLISHER'S NOTES
Hello Fellow Entrepreneur!

Thank you for being a part of our community! We wouldn't be here without you :).

This week’s issue of your favorite ezine has arrived and is available to read online… including all those lovely archived back issues you may have missed! This week we will be talking about How to stay together while social distancing.

These are tough times. But, as humans, we will survive... we just have to find different ways of doing things. Gone are the days (at least for now) of getting together with your friends, going to a Comic-Con, or having meetings at work. Now we have to be restricted to working from our homes.

Facebook Live is one way that we can stay together while we are staying apart. That's what we will be discussing in this issue.

But wait... before you go... I have a gift for you. Read on :)...

Here's a MANIFESTING CHECK (from the bank of the Universe) for you to print out and carry in your purse or wallet. This is a powerful abundance ritual.

The story goes something like this....

Apparently, one night in 1990 when actor Jim Carrey was struggling to get any paid acting gigs, he felt inspired to write himself a check. In the "memo" or notation line he wrote: "for acting services rendered" and dated it for 1995. The check was for $10 million dollars. He placed the check in his wallet and carried it around with him. By 1995, Jim had manifested massive success with movies such as Ace Ventura, Pet Detective, The Mask and Liar, Liar. By this stage, he was getting paid $20 million dollars per film!

Right Click and Save As to save to your computer

Do you understand the opportunity you have here to declare to the Universe a path you could potentially follow?

The one key is to feel GRATEFUL for the prosperity as if it has already manifested into your life. This check represents ABUNDANCE that is about to flow into your reality.

Now, go out and... Pay it Forward :)

The 24KaratMarketer Ezine is now 19 years old, and to celebrate, we are offering 12 Hour Solo ads at the LOW price of ONLY $50 each! Just visit the Ezine Ad Store to purchase yours!

So, grab yourself a coffee... sit down in your favorite chair... and read on (as well as put on your thinking caps... lol). This issue of The 24KaratMarketer Ezine talks about self-publishing and gives you some tips on how to do that!

As always, have a blessed and prosperous week! Blessed Be - and thank you for being such loyal subscribers!

Thank you for subscribing to The 24KaratMarketer Ezine

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  • ** FEATURE ARTICLE ~ Want to Submit an Article? Contact Us Here

    How To Become An Email Marketing Expert

    By Randall A Magwood

    One of the best things that you can ever do for your online business is becoming an email marketing expert. By learning how to master email marketing, you give yourself an advantage that others only wish that they could have. As an email marketing expert, you give yourself the chance to achieve predictable results. You'll be able to rely on your numbers and estimate how much money you're going to make each month.

    Some people tend to believe that email marketing is on the decline but I TOTALLY disagree. I believe this because I practice email marketing everyday, and believe that I am an email marketing expert myself. The first thing on my marketing task list everyday is to implement an email marketing strategy that will boost my conversions, boost my click through rates, and boost my leads to sales ratio. This is how I'm able to scale in my business each month.

    So what kinds of things should you be doing and know how to do to propel your email marketing results right away? I want to give you a few tips on what you should be doing so that your overall online marketing efforts are balanced by the results that your email strategy is doing. Because once you master the email side of things, everything else in your business becomes a lot easier. Here's one thing you can start doing to become an email marketing expert in a short period of time:

    1) Track your link clicks

    In most email autoresponder programs (such as Aweber, GetResponse, Constant Contact, Mail Chimp, etc), you will have the opportunity to view how many people on your list clicked on the link(s) in your emails. All you have to do is simply make the decision to turn this option on or off. It's that simple. And you want to do this because it makes a huge difference in email sequencing.

    You don't want to send out emails blindly without knowing what kinds of results you're getting. Let's say for instance that you're getting 100 leads per day onto your mailing list, and it takes you an average of 10 emails to get a sale - when they're spaced out 3 days apart. Here's what you want to recognize, because it could alter the amount of profits that you make exponentially.

    Regardless of how far apart you're spacing each email out, if in the 5th email you send you realize from the numbers that 4% of your 100 new leads are unsubscribing in that email, but in all of the rest of the emails you're getting click through rates such as 30% and you're getting sales... this should be a clear indication that the email needs to be revised - or totally removed altogether.

    By changing or removing that 1 single email, you could save yourself 4 leads - that could continue to stay on your list and even purchase from you in the future. And depending on your product price, and your cost per lead, this could be the difference between a lot of revenue for you - or mediocre to NO revenue for you at all. So as an email marketing expert, this is one of the things that you need to spot and take notice of so that you can make as much money as possible. Here's another way to become an email expert in no time at all:

    2) Only mail to good and qualified leads

    Some people believe that all leads are good. You will find that some people generate leads in any way that they can so that they can feel good about themselves, and post pictures of their large lists in forums and Facebook groups. This is not a good idea. Only generate and put people on your email list who are interested in what you have to offer - or who have purchased something that is really close to what you have to offer.

    I know some people who love the idea of solo ads. Solo ad marketing is when someone has an email list, and they allow people to mail to their list for a fixed price. Then once the mailing is over, they allow somebody else to mail to their deadbeat list in all in attempts to con them on the idea that their list is golden and supreme. This is not at all true. You should never attempt solo ad marketing.

    As an email marketing expert, the best kinds of leads to mail to are leads that you generate yourself. You typically do this via some form of display or pay per click (PPC) advertising, joint venture, viral marketing, or referral marketing campaign that you implement. But with solo ad marketing, how do you know how the leads where generated? Are you going by what the list owner has told you?

    You don't know this person. They could have bought a 100,000 email lead database from some bulk lead company for $10, and are charging you $80 for every 100 leads that they send your message to. Not only do they scam you and you get no results in the form of income, but you could also get your website blacklisted. An email marketing expert would know this and would stay away from this form of marketing - because they know it's a waste of time and money.

    To truly succeed online email marketing is essential, so becoming an expert is a necessity. Never rely on list brokers or buy email lists from someone. Generate leads from people who have sought YOU out, and know your conversion rates. When you have leads coming in from paid advertising and free marketing, you'll lower your cost to get each lead, and you'll be in control of what happens in your business.

    Which would you rather have? An unpredictable email campaign or a predictable one? This simple factor alone will save you 5-10 years of heartache and waste of time. This is something that you truly need to consider. If you want the most success in your business as possible, become an email marketing expert starting today.

    ABOUT THE AUTHOR: Randall Magwood is one of the most highly-regarded internet marketing consultants on the internet. He has an Internet Marketing Blog and a Free 157-Page Book that helps business owners learn how to promote their website simply and easily. To download his book, simply visit the following website here: Free Internet Marketing Book

    Article Source: https://EzineArticles.com/expert/Randall_A_Magwood/131394

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    THAT'S IT FOR TODAY... Have a great week!
    Until next time...

    An' it harm none, do what thou wilt!

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    Michelle Hoffmann
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