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~ Volume 12 : Issue 38 : November 06, 2013 ~
Celebrating Over 12 Years of Publication!
Publisher/Editor/Owner : Michelle Hoffmann  
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[x] ** Feature Article: Creating Your Own Digital Product Can Be Easy!
[x] ** Quote of The Day!
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[x] ** This Week's Featured Video: Product Creation Secrets - Why Your Own Products Will Skyrocket Your Success
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Knowing just where to begin when you're new to the internet marketing scene is hard. With so many others already earning money and touting the praises of their methods, you wonder where exactly do you begin?


[x] [[ TOP ]] ** Publisher's Notes:
Hello Fellow Entrepreneur!

Welcome to all new and current subscribers! Thank you for being an integral part of YOUR ezine!

This week, we will be discussing Product Creation.

Grab a cup of coffee, relax and read on...

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[x] [[ TOP ]] ** FEATURE ARTICLE ~ Send Yours in for Publication! Click Here!

Creating Your Own Digital Product Can Be Easy!

By Trevor Dumbleton

Digital products are everywhere. If you've downloaded a Kindle ebook or something from iTunes, you've bought a pure digital product. If you've bought a CD or DVD, the ultimate product is digital even if the medium it's delivered on isn't. Either way, digital products are everywhere.

And you can join the ranks of those digital product creators very easily, so long as you know what you're doing.

Decide on a format

The most popular formats for digital products are probably books, audios and videos. So unless you're a geeky software engineer, I'd suggest sticking with one of those formats.

The order I listed them in is typically lowest price to highest price: paperbacks are almost always cheaper than the audio version of the book and when it's turned into a movie that usually costs more again.

So, ideally, aim for audio or video as your format. They're actually quicker products to produce as well as commanding a higher price.

Write an outline

An outline is like a sat-nav for your product.

It helps you get from point A (the start) to point B (the finish).

At the very least, outline the main sections of your product, a bit like the chapter headings in a book.

If this is the first digital product you've created, I'd also suggest outlining the sub-sections within each of the main sections. And maybe sub-sub-sections as well.

This has two main benefits:

  • You'll quickly spot whether there's anything major missing from your product
  • You'll be able to create the product in bite-sized chunks rather than facing potential overwhelm at the thought of having to create everything at once

Both of those are important, otherwise you run the risk of procrastinating and never even starting to create your product.

Which leads neatly on to the next part:


So many projects languish forever on to-do lists.

Think back to your last set of New Year's resolutions: how many got started? How many actually got completed?

If you're like most people, chances are that you don't have anywhere near a 100% success rate.

But there's also a good chance that you got further ahead with the things you actually started rather than just dreamed about!

So set aside some time every day (or at worst every week) to work on creating your new digital product.

The more committed you are, the better as your subconscious mind will start to nag you to and will help keep you on track to actually completing your new digital product.

Good luck!


If you'd like more help to create a digital product then check out my comprehensive product creation course.

Article Source: http://EzineArticles.com/?expert=Trevor_Dumbleton

[x] [[ TOP ]] ** FAMOUS QUOTES!

“Now it is such a bizarrely improbable coincidence that anything so mind-bogglingly useful could have evolved purely by chance that some thinkers have chosen to see it as the final and clinching proof of the non-existence of God. The argument goes something like this: "I refuse to prove that I exist,'" says God, "for proof denies faith, and without faith I am nothing." "But," says Man, "The Babel fish is a dead giveaway, isn't it? It could not have evolved by chance. It proves you exist, and so therefore, by your own arguments, you don't. QED." "Oh dear," says God, "I hadn't thought of that," and promptly vanishes in a puff of logic. "Oh, that was easy," says Man, and for an encore goes on to prove that black is white and gets himself killed on the next zebra crossing.”
  -- Douglas Adams, The Hitchhiker's Guide to the Galaxy

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Product Creation Secrets - Why Your Own Products Will Skyrocket Your Success

[x] [[ TOP ]] ** TIP OF THE WEEK

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It could be something as simple as a hobby, such as: photography, crafts, scrapbooking and other similar activities. Or even marketing and handy tips.

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Product Creation: 7 Essential Parts

By Bruce Hoag

Every digital product must include seven essential parts. If any one of these is missing, then your customers will be unable to get the results they want.

The survival of your online business depends on satisfied customers and, for that reason alone, you will want to read this article.

The first part is the overview. This differs from the introduction.

1. An overview tells users about the entire product. It's a precis, a synthesis, a taster.

2. Customers need to know that this is the starting point, or that you already know this, whatever this may be.

Product creators seem to forget that their customers haven't been thinking about that topic for days or weeks. And so when they launch into the step, the poor customers are left trying to figure out what all that has to do with why they bought the product in the first place.

3. Now your customers ready to learn what you have to teach them. And this information needs to be presented to them in a way that they can follow easily.

Think, for moment, about what it might be like to follow someone through the woods without a path. How would you feel if that person just rushed ahead without ever looking to see if you were having any problems navigating your way through the brush and bramble?

The same thing is true of a digital product. You have to anticipate the challenges your customers will have and gently lead them through the material. If they get lost along the way, then they won't get the results they want, and you may even have to refund them their money.

4. Next, they need to practice what they've learned. Be sure to include some exercises that they must complete.Unless they apply what they've learned, your teaching is just another nice theory.

5. It's possible, however, for your customers to do something incorrectly in the exercises, and that's why there needs to be a way for them to test themselves.

What's the test when you load new software? It works when you're finished. And you'll often see a screen that says it loaded successfully. If that doesn't happen, then you know you didn't pass the test.

6. If you don't pass the test, then you need to revise your work. The best products will guide your customers through the material again.

7. When your customers get all the way to the end of the product, there should be a good summary that reminds them of the problem they were trying to solve and the results they have achieved.

If you include all of these elements, then your online business will have the quality information products that you want.

About The Author:

By the way, would you like to learn more about how to create your own online business? If so, then download my free ebook here: Online Information Business

Article Source: http://EzineArticles.com/?expert=Bruce_Hoag

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[x] [[ TOP ]] THAT'S IT FOR TODAY...
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Michelle Hoffmann
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