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~ Volume 12 : Issue 22 : June 19, 2013 ~
Celebrating 12 Years of Publication!
Helping 50,351 income seekers succeed with their businesses since January 04, 2001
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[x] ** Small Business Tip of The Week : 5 secrets to rapid success in creating your own information product
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[x] [[ TOP ]] ** Publisher's Notes:
Hello Fellow Entrepreneur!

Welcome to all new and current subscribers! Thank you for being an integral part of YOUR ezine!

This week we will be talking about Product Creation.

A lot of us have had ideas for great information products and others of us have great that we believe we could develop into new products. It may seem like a simple thing to do, however there are many things to consider when turning that new idea into a product.

This issue is dedicated to helping you develop your ideas and make them come to life as new products that you can use to create a nice income for yourself.

So, grab a cup of coffee, relax and read on!

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2 Strategies For Selling Information Products Successfully

By Randall A Magwood

Don't you just love selling information products? Well, you probably do if you're making a nice living from it. But if you aren't making a lot of money, then you will probably have to revamp your marketing plan to make it profitable for you. Most of the people I know who hate selling information products aren't making any kind of money. So if you hate information products, I'm confident that you probably feel the same way.

But there's no reason to hate information products. The bottom line all boils down to effective marketing. If you can't market and sell information products from your own website, more than likely you won't be able to sell standard "tangible" items either. You can ever delude yourself that doing this will be easier than selling information.

Hopefully this makes sense to you. There are a lot of things that you can do to make your business a success, and I want to share with you some of these things with you today. They are all highly effective strategies, and I'm sure that if you implement them in your online business, you'll be able to see results with your information products soon. Here's the first tip:

1) Get some coaching

Coaching can either be paid, or you can find a mentor who will take you "under their wing" and show you how to make money. But generally, people who give free advice and information like this wind up frustrated because the recipient generally doesn't act on the advice. So this is why 98% of the people who will mentor you will ask for some kind of payment. This is just so that you don't waste their time.

So it's important that you actually do some implementation on your behalf. This is important so that you can see results from your efforts, and so that your mentor can be proud of you. The more support you get, the better. This is something that you will definitely want to keep in mind. Here's another tip for having success with information products:

2) Go into a niche

This is where most people get lost at. When people try to sell offline tangible items, they think that it will be different and people will flock to their business to buy things. People like this generally wind up spending most of their time at flea markets trying to sell products that nobody wants. The same principle could apply to you.

Don't sell products no one wants. Do your market research homework and develop products around a need or want in the marketplace. This is the best way to go about doing things. Don't create the product first... always do the niche homework first - and THEN create the product for the market. You'll see almost immediate sales if you do this... especially if you're operating in a niche that not a lot of people are in.

Information products are some of the best products to sell online, and you can earn a nice living from it if you market yourself correctly. Take the time to learn more about marketing online, and how it can make your information products profitable.

Good luck with selling info-products online today.

ABOUT THE AUTHOR: Randall Magwood is one of the most respected and highly-regarded online marketing experts on the internet. He has a website about internet marketing that helps small business owners learn how to market their business online simply and easily. To learn more, simply visit his website here: http://www.internetmarketing-rules.com
Article Source: http://EzineArticles.com/?expert=Randall_A_Magwood

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Product Creation Secrets - Why Your Own Products Will Skyrocket Your Success

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A Plan Of Action For Product Creation Ideas

By Kay Franklin

When you are starting an online business from scratch and you want to create your own brand and therefore your own products it can be difficult to know exactly what kind of information to create your products about. In this article I want to help you so that you have a plan of action that you can take.

You need to first decide what your topic is going to be about and what it is you are going to be able to teach other people to do. If you are stuck for ideas then think about the questions that your friends and family ask you about when they want help with something.

What is it that you know about that you help others with? If you can help your friends and family out then you will be able to help people who are searching for that same help online. If you already know about your topic it makes it far easier when you start creating your own products.

Once you've decided what your information business will be about you can then begin the steps to building it. It is far better to take small steps than to try giant leaps and then fail because you have found it too difficult or daunting.

If you start by creating a small product first you will then gain the confidence to create a bigger product and when people start buying your higher priced products you will have plenty of confidence to continue growing your business bigger and bigger.

One of the first and easiest products that you can create is to interview someone else who is an expert at something in your niche. You can then record the interview, have it transcribed and then sell it. If you already are an expert in a particular area then you really should create that product yourself so that your customers can see that you are the expert.

When you have decided what your first product will be about you need to determine the best format for teaching the information. This could be in the form of an e-book, an MP3 series or videos showing exactly how to do something.

Once you've decided on the format you can begin your outline by making a list of points that you wish to cover in your product and that people need to learn and understand in order to achieve what they want to achieve. Try to break down your outline as much as possible becomes it becomes far easier to then write your e-book or record your audio if you only need to think about a small part of the overall topic.

Try to create your products content in one go, without going back and tweaking it in any way. You can waste a lot of time by doing that and if it is taking you weeks and weeks to finish it becomes less and less likely that you will actually carry on creating products in the future.

So get your product done first and then you can go back and check for any mistakes.

About The Author:
By the way do you want to build your own business and start creating your own information products so that you can finally take control and achieve financial freedom?

If so download my brand new free ebook: Creating Quality Products - Fast!

Article Source: http://EzineArticles.com/?expert=Kay_Franklin

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Michelle Hoffmann
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