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~ Volume 11 : Issue 40 : October 10, 2012 ~
Celebrating 11 Years of Publication!
Helping 56,886 income seekers succeed with their businesses since January 04, 2001
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Hello Fellow Entrepreneur!

Welcome to all new and current subscribers! Thank you for being an integral part of YOUR ezine!

This week we will be talking about Social Media Marketing. If used properly, social media can skyrocket your business. Learn some ways that you can use it to help you!

I hope you enjoy this week's issue!

Blessed Be!

Have a great week and we will see you back here next week... same time, same place :)

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Social Media Marketing 101

By David Skul

Social media marketing is all about virtual or online visibility. It is marketing your company through social networking sites and platforms. These are efforts made to market a certain product or services through internet marketing. The programs and techniques used to market these products and services centers on creating contents on social networks that can attract attention from readers that accesses these sites. The success of social media marketing is greatly dependent on readers' or viewers' effort to share the contents found on your websites or links to your social networks.

The idea behind social networking is to become relevant enough to be included in topics and conversations found on blogs, photo and video sharing sites, forums, message board or any significant social media platforms. The more the content is being passed on from user to user, the more it becomes successful. Since a lot of third-party users are finding the content relevant for them, the more other readers will find it credible. As such, the trust and faith on the products and services you are marketing becomes more apparent.

Since the Social media is becoming one of the most accessed sources of information to date, companies are finding it really relevant to make efforts to become part of it. Anyone with access to the internet is a potential client waiting to be tapped. The key is to increase your communication to your target niche by providing accessible avenues to your website content. These efforts to increase communication with your potential customers will not only make your online marketing successful but will improve your customer service as well. Through the creation of social networks like Facebook, Twitter and You Tube, it is very easy to take advantage of social media marketing.

This type of marketing is also known as Social media optimization. It has long been beneficial for a lot of budding companies and even individuals as it provides inexpensive way to gain customer, recruit employees, improve customer assistance and manage online reputation. Companies can even expand ownership by making their potential business partners aware of their offers.

One can claim success in this field when their potential customers find their content relevant and trustworthy. Word of mouth is still the best tool when it comes to this type of marketing. A very satisfied customer will have no problem referring your product and services to their networks of friends. When an endorsement is made by someone they know and trust, trying the product being referred to them will most likely happen. Having a significant number of people that will vouch for you can create a lot of difference to your company's success.

Social media marketing is the way to go when you want your business to thrive. Since it has been proven that the internet has surpassed other form of media as the people's primary source of information, it is only reasonable that you create possible efforts to become part of it. Through a good online marketing plan and strategy, your marketing campaign can have a very positive result and your ROI will be realized in a matter of time.

About The Author
Are you looking for more information regarding David Skul You can visit the 5280Creative Website to find Social Media Marketing and Management today!
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Social Media Marketing Explained

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Growing Your Social Presence

There are tons of books, reports, seminars, and other media to teach you about social media, but getting started is as simple as four steps.

1. Indentify your tribe - Who do you want to influence online? It's best to know the main problems or interests your tribe has, and be passionate about helping them.

2. Your voice - How will others perceive you? Once you get started, people will remember your voice—your persona—from the videos, posts, and comments you make.

3. Find the online water cooler - Where does your tribe go to socialize with one another? Check out online forums, and the 3 major social sites: Facebook, Twitter, and LinkedIn.

Bonus Points: Start building a community on Facebook with your own Facebook group.

4. Start NOW - Your social group will build ON itself, but it won't build BY itself. Use the other three steps above right now, to start building your online presence.

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The Significance of Social Media Marketing

By Kelvin Ryan

Social media marketing refers to the marketing carried out via social media sites. It is one of the easiest ways to market a business or product. The fact that social marketing is free of cost encourages the businesses to expand by launching their products through any online social media platform. It will include websites like Facebook, Twitter, Google+ and LinkedIn. These companies are basically network utilities but due to the large amount of traffic on these websites, the entrepreneurs have found a way to market their businesses without incurring any additional costs.

Additionally, online marketing is also carried out via blogs, vlogs and paid advertisements online. It is a great way to reach out to the customers. It provides the customers with the attention that they need from the producers. The entire experience of buying and selling online becomes a lot more interactive. The customers feel that they are important and it affects the business positively. Online media marketing through a social media company benefits both the customer as well as the businessperson. Word of mouth directs more customers towards the business and it is undoubtedly the best way to market a product.

It would not be unjustified to claim that Facebook marketing has proved to be highly effective. Facebook has proved itself to be the most effective social media website over the years. It has millions of users and the management has found a way to cash on the high traffic that is always present on Facebook. Facebook marketing is perhaps the simplest way to launch a business. A page for your business on Facebook is all you need. Keep the page active by posting useful and interesting links and advertise your business through it. Although Facebook Marketing sounds pretty simple, success does not come easily. You need to introduce ingenious ideas and creative material in order to garner support from people on the web. They can be ruthless with their critique if they do not like a product. Facebook allows social media marketing through third party applications. Facebook marketing is basically free but sometimes runs paid advertisements as well.

For effective social media marketing it is necessary to provide the right information on the website or page of a business. Too little information creates confusion for the potential customers. If their queries are not answered, they would not be interested in considering your product. Irrelevant material on the website may drive the user away from the business as well. A company should facilitate its users by organizing everything in a manner that makes it easier to find the required information. Facebook has effectively designed their page layout and the customers are familiar with it. Therefore, they have no trouble finding the information that they require.

In addition to this, Facebook has introduced features that have truly made its marketing effective and Facebook can now be classified as a major social media company apart from being a networking utility.

Article Source: http://EzineArticles.com/?expert=Kelvin_Ryan

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Have a great week!
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Michelle Hoffmann
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