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March 16, 2010
Volume 9 : Issue 11

Helping over 49,035 home income seekers succeed with
their home businesses since January 04, 2001

You can find our archives at http://www.freefreefreefree24karatmarketer.com/archives.html

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Publishers' Notes
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** Publisher's Notes:
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Hello Fellow Entrepreneur!

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** Feature Article - Submit Yours :
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The 3 Things To Avoid When Emailing Your List

Dencho Denchev

When you decide to have an opt-in list, it is not just a  matter of sending your subscribers your promotional  newsletters or catalogs. There are many things to consider  in avoiding many complications. While there are so many ways  you can make people subscribe to your list, there are also  some things you must do to avoid subscribers from wanting to  get off from your list.

Aside from that, you also want to avoid any problems with  the law and your internet service provider or ISP. There are  now many laws and rules that are applied to help protect the  privacy of the internet users from spamming and unwanted  mails. With the popularity of the electronic mail as a  medium for marketing because of the low cost, many companys  have seized the opportunity and have flooded many peoples  e-mail accounts with promotional mail.

But, with an opt-in list, you avoid this annoyance because  people subscribe to the list; they want to receive the  newsletters and promotional materials. They have consented  to being on the list by subscribing themselves, just dont  forget to put an unsubscribe feature everytime in your  opt-in list so that you avoid any confusion. There may be  times when an email account was provided when the real owner  didnt want to subscribe.

It is essential that you keep your list clean and  manageable. Arrange it by using the many tools and  technologies available for your opt-in list. Do not worry;  your investment in this marketing strategy is well worth it  with all the coverage you will get which will likely be  converted into sales then to profit.

Keep yourself and your business out of trouble and potential  run-ins with the law and the internet service providers.  Keep your operation legit and clean. Your reputation as a  legitimate businessman and a legitimate site depends on your  being a straight and true marketing strategist. As a tip,  here are three things to avoid when emailing your list.

1) Take notice of your unsuccessful sends. These are the  e-mails that bounce. Bounced emails, also known as  undeliverable messages, are those messages that, for  whatever reason, were not successfully received by the  intended recipient.

There are bounces that happen or occur because the server  was busy at that time but can still be delivered in another  time. There are also bounces because the inbox of the  recipient is full at that time. There are those bounce  messages that are simply undeliverable ever. The reason for  this is that it may be an invalid email address, a  misspelled email address, or an email address that was  abandoned and erased already.

Manage your list by putting markings on those that bounce.  Erase an email account from your list so that you have an  accurate statistics and records as to how many are actually  receiving your mail. You may also want to check the  spellings of your email addresses in your list. One common  mistake is when an N instead of an M is placed in the .com  area.

2) Always provide an unsubscribe feature in your site and an  unsubscribe link in your mails. When someone in your list  files a request to be unsubscribed, always take that request  seriously. If you dont take them off your list and keep  sending them your e-mails, you are now sending them spam  mail.

When you are reported as a spammer, you and your business  can get into a lot of trouble. You can be reported to the  authorities and maybe blacklisted by many internet service  providers. You will lose a lot of subscribers this way and  many more in potential subscribers.

3) Do not provide pornographic or shocking and disturbing  content in your newsletters. It is hard to decipher the age  of the recipient and many complaints may stem from these.  Controversial issues also are to be avoided to not be  branded by your subscribers. Stick to the nature of your  site and business.

Always remember these tips in this article so that you can  have a healthy relationship with your subscribers as well as  be kept within the boundaries of what is allowed in sending  mails to an opt-in list.

Dencho Denchev understand that email marketing is one of the most effective marketing methods. To communicate with prospects and cultivate your list without perfect autoresponder is impossible. That is why he recommend to everyone: http://adtrack.trafficwave.net/t.pl/20920/107036

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** Feature Article #2
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Niches marketing - how anyone can find a niche.

Niches marketing - how anyone can find a niche. Find your niche market first and then start thinking about what kind of product or service they might want.
Eugenijus Sakalauskas

Niches marketing - how anyone can find a niche. Find your niche market first and then start thinking about what kind of product or service they might want.

Too many people are looking for a "product" to sell online. This is a huge, fatal mistake that can kill your business before you even get it off the ground. By starting with our proven business formula, you're going to approach the problem from a different angle. You're going to find the market first, then develop the product.

Notice: Look for a MARKET that's easy to reach. Find your market first and then start thinking about what kind of product or service they might want. If you do this, your business is geared for success before you even launch it!

This is the simplest rule of Internet marketing, yet it's the one thing so many people overlook. It is the biggest reason so many startups fail. They make the fatal mistake of looking for the "right product" to sell online, rather than finding the right market.

Think about WHO wants to buy your product -- not necessarily who needs your product, but who wants to buy it, and whether or not it's easy to find online. If you can't identify and easily reach that market online, then your business is in danger of failing.

Suppose you're interested in selling to people who are interested in making seashell jewelry, for example. If that's the case, you have a target market that is easy to find. There are forums, e-zines, and blogs all about making your own seashell jewelry.

Sure, it's a small market, but it's one that's extremely easy to target. Here's why: • You can easily and precisely define this market • You can find out exactly which websites seashell jewelry makers visit to find tips, advice, and products • You can find forums, blogs, and social networks where they meet online to trade information and tips • You can find out what keywords they are using to describe problems they're having or things they'd like to accomplish ... and that means you can actually make a profit by selling something to them!

Niches marketing - how anyone can find a niche. Find your niche market first and then start thinking about what kind of product or service they might want. Now, even if you already have a product to sell, niche finding still gives you a HUGE advantage. Niche research helps you figure out how to find your customers by learning about all the different problems your product can solve.  

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That's it for today...
Have a great week!
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Until next time...

“An’ it harm none, do what thou wilt"

Michelle Hoffmann
Publisher - The 24KaratMarketer Ezine

Contact me here: http://freefreefreefree24karatmarketer.com/support

Phone: 715-426-0518

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