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Michelle HoffmannToday's article will talk about eight different ways of driving traffic to your web site. Which techniques are you not using yet?  Choose one of the techniques and incorporate it into your marketing plan. You will get a whole new pool of web site visitors coming to your web site.

One of the most popular questions that mentors get when they speak about online marketing is how to drive more traffic to a web site. Eight different techniques for doing just that are outlined below. I recommend saving this article, and use it for additional ideas whenever you try to expand your online marketing campaigns:

- Business Blogging. Start a blog for your business and update it on a regular basis. A business blog is an excellent tool to toot your own horn, let the world know about your new products, and tell your target customers why they should do business with you, rather than your competitor. A business blog is also a great tool for attracting potential customers to your blog and your web site.

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Assuming you’ve read my rants on articles, you may want a checklist of items to consider for future articles. I am at your service.
Article Checklist
This checklist is going to be short and to the point. Remember, I’m lazy. Go back and read the original article if you need more information. 

1. Headlines – Keyword phrases should ALWAYS be the first words. No exceptions.
2. First Paragraph – No more than 38 words. Two to three short sentences with the keywords from your headline included near the beginning. 
3. No one sentence paragraphs.
4. Cut up long sentences into shorter ones. If a sentence is over two lines, it can be cut down.
5. Linking In Article – Don’t. Just do it in the byline. 
6. Body Headlines – Break up the article with headlines in the body. Just keep them short and capitalize the first letter of each word. 
7. Last Paragraph – Sum up the point of your article. Don’t include links or a plea to go to your site. Use the byline for your begging. I do.
8. Bylines – Keep them under four lines. Try to include the keyword phrases you are using on your site. 
If you are linking to an internal page of the site, use the keywords on that page, not your home page.
Eight stinking guidelines. Is that too much to ask? I think not! Besides, I’ve already had laser surgery and can’t afford a second session of smelling my eyeballs smoke. Please follow them. If you do, I will publish your articles and so will others.
Despite the tone of these articles, I am trying to help you get more bang for your buck with your articles. Okay, I am also trying to make my life easier, but there isn’t any reason why we can’t both benefit. If you want to get published more often, follow these guidelines. Publishers, webmasters and editors will love you. 
Then again, I could be wrong. 
Okay. Occasionally, you can use one-sentence paragraphs. 
Just not very often.

Halstatt

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