Bringing you a wealth of opportunity
and kn/owledge to help you succeed!

    October 21, 2004

Check out the exclusive Insider Secrets to Marketing your
Business on the Internet. Simply follow the link below:
... you'll be glad you did!
-------------------- <<  >> --------------------
In this Issue
$$  Top Sponsor Ad
$$  Table of Contents
$$  Publishers' Notes
$$  Download of the Month
$$ Your Subscriber Ads
$$  Quote of The Week
$$ Ezine Ad Swap
$$  Feature Article -       March To A Different Drummer!
$$ Ads
$$  Get  F*ree Ezine Ads
$$  Tip of The Day - SpyWare
$$  Place your F*ree weekly ad
$$  Contact Us
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 ** Publisher's Notes:
Welcome to all - current and new - subscribers to The
24 Karat Marketer!  Thank you for subscribing to our
Yippee!!!!  Only 6 days to go until I become Michelle Hoffmann. 
I can't wait!
I will not be publishing the ezine next week, I'll be spending all
week with my new husband.   We're not going to be able to go on
a honeymoon right away, the kids have school and we just can't
afford it... but I Don't CARE! :)  I just want to be married to my
If you weren't aware of it, I am a reseller for the
F*ree email service that pays you.  My rates are at my
Eqqu Reseller site
And... don't forget to check out the offerings in our NEW
shopping cart...
We've got banner advertising, website advertising and ezine
advertising as well as website design and other things.  There
will be much more coming as soon as I get back online after the
Please do a search so that I can keep this ezine f*ree?  (The cost
of the leads is horrendous! LOL)
Have a great week!
Thank you!

 ** Download of the Month
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** Quote of the Week!
QUOTE: Persistence, Calvin Coolidge #50
"Nothing in this world can take the place of persistence. Talent will not;
nothing is more common than unsuccessful people with talent. Genius
will not; unrewarded genius is almost a proverb. Education will not; the
world is full of educated derelicts. Persistence and determination alone
are omnipotent. The slogan 'press on' has solved and always will solve
the problems of the human race."
-Calvin Coolidge
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---------- << >> ----------
 ** Feature Article
       March To A Different Drummer!
       by Ken Darby
A man drives to a gas station and has his tank filled up.
The gas pumper spots two penguins sitting in the back
seat of the car.
He asks the driver, "What's up with the penguins in the
back seat?"
The man in the car says "I found them. I asked myself
what to do with them, but I haven't had a clue."
The clerk ponders a bit then says, "You should take
them to the zoo."
"Hey, that's a good idea," says the man in the car and
drives away.
The next day the man with the car is back at the same
gas station. The clerk sees the penguins are still in the
back seat of the car.
"Hey, they're still here! I thought you were going to take
them to the zoo."
"Oh, I did," says the driver, "And we had a swell time.
Today I am taking them to the beach."
Most of us reading this joke would think the penguins were
lost and should be taken back to the zoo. At least that is
what I thought.
It is clear this guy is marching to a different drummer than I
am. That's cool. I like that. In fact I fight long and hard for
every person's right to do that. Each is on a journey and it
is important they complete that journey. I, for one, insist on
a person's right to be different.
It is true many are odd, or that far out from the norm that I
am not sure I really want to associate with them, but it is
their right. They know what they are doing even if I don't.
Some days when I walk down the sidewalk and see
teenagers hanging out at the corner it scares me. Oh! I'm
not afraid of them but my goodness have you had a look
at their clothing, their make-up, their hairdos lately? Wow!
I know we did the same thing. I just never thought we
looked so bad to our parents as some of the kids do today.
Oh well! The pendulum will swing. It always does.
Soon these kids will come into the workforce, marry,
have kids, buy cars and houses and do all the things
we did too. And one day some of them will write an
article about marching to a different drummer. It is
always a current subject.
March To A Different Drummer!
Ken Darby is the author of The Saga Of Pinehill, The Adventure,
hitting the bookstores in early February. This is an adventure story
filled with life's lessons, many of which you will see nowhere else.
Pre-order yours today at your favorite bookstore or at
Ask for ISBN 141374723X  

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** Tip of the Day - by Bob Osgoodby
With the growing safeguards being made available to fight
unsolicited email, the spamsters are turning to spyware. Spyware
is Internet jargon for Advertising Supported software (Adware).
It is a way for software authors to make money from a product,
other than by selling it to the users. There are several large
media companies that offer them to place banner ads in their
products in exchange for a portion of the revenue from banner
sales. This way, you don't have to pay for the software and the
developers are still getting paid. If you find the banners
annoying, there is usually an option to remove them, by paying
the regular licensing fee.  The email client "Eudora" is a good
example of this.
Adware (spyware) can arrive on your computer from many sources,
but does so primarily from software you may download from the
Internet. It may even be bundled into software that you buy.
So _ What are the symptoms of adware?  If you suddenly find that
your "Home Page" has changed and when you sign on the Internet,
you are taken to a different site.  If 'pop-ups" start appearing
on your system when you are not connected to the net, you are
infected. If you see unusual activity on your computer when you
are connected to the net, odds are that spyware is sending
information from your system about you to someone.
Why does Spyware and Adware affect every internet user?
* All information you enter via the web can be intercepted
* Unauthorized sites can add themselves to your desktop (icons)
* Unauthorized sites can add themselves to your internet
* Your browsing activity can be tracked and monitored
* Unwanted toolbars and searchbars can attach themselves to your
  browser without your knowledge or approval
* Your personal information can be sold to other parties without
  your knowledge or consent
* Your default homepage and settings can be hijacked so you can't
  change them
* These malicious components not only invade your PC so they can
  not be removed, but take up your hard drive space and slow down
  your PC!
How do you get rid of it?  There is a basic problem here.  The
software that you got, actually generates the code for the pop-up
ad presentations.  Software is available that can find the actual
pop-ups and eliminate them.  But the software that is generating
the ads is still there.  When you remove them, it simply
recreates them.
I purchased "Spyware Nuker" which I thought would find and remove
spyware on my computer.  Much to my chagrin, I found that the
amount of pop-ups increased by a measurable amount.
I then downloaded (free) "Ad-Aware" from Lavasoft and it found
the spyware and removed it.  Next day they were all back again.
Thinking about this, the only software I had downloaded recently
was "Spyware Nuker" (that was when the trouble started) and
Ad-Aware. I uninstalled "Spyware Nuker", ran "Ad-Aware" and guess
what - all my problems went away.
I do recommend "Ad-Aware" you can get it free at: - click on "Ad-Aware Personal"
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Michelle Hoffmann
Owner, Publisher, Webmaster
DL&M Publishing
N8652 940th St #3
River Falls, WI 54022
tel: (715) 426-0518
Add me to your address book... Want a signature like this?