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FREE TRAFFIC PRODUCTS NETWORK2FREEDOM THE eBOOKsTORE MYSTIC WATERS NEW AGE SHOPPE PHOTOGRAPHY & MORE BY MICHELLE

November 30, 2010
Volume 9 : Issue 47

Helping over 34,398 home income seekers succeed with
their home businesses since January 04, 2001

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IN THIS ISSUE
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<> Top Sponsor Ad
<> In This Issue
<> Publishers' Notes
<> Advertise in Multiple Ezines
<> Feature Article: Pop Up Overload - How much is too much?
<> Famous Quotes
<> Ezine Ad Swap
<> Viral Abundance
<> NEW! Ask Michelle
<> Middle Sponsor Ad
<> 27 Days to Incredible Internet Profits E-course
<> Your Subscriber Ads
<> F*ree Ezine Ads
<> Bottom Sponsor Ad
<> Submit Your F.ree Ad
<> This week's FRE.E Download
<> Contact Information

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** Publisher's Notes:
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Hello Fellow Entrepreneur!

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** Feature Article
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Pop Up Overload - How much is too much?

By Michelle Hoffmann

We have all heard the hype over the use of pop-ups, exit pages and redirects to capture the attention of visitors to your site and give them a chance to change their mind.

It works! No ifs ands or buts about it. The use of these tools to improve the buy ratio is a demonstrated fact and any site that does not use them is leaving money on the table.

However the question begs to be asked.... "How much is too much?"

Recently I visited a site, perused the offer and decided against it and that is when the frustration began. I clicked on the "close tab" button and was rewarded with a pop-up begging me not to leave yet as they had a "special" offer to sweeten the pot for me.

After reading the special offer I decided to stick to my original decision and tried to leave. The operative word here is "tried" because my attempt triggered another pop-up which I simply closed and guess what? It prompted another pop-up!

Now 1 pop-up is good 2 may be better but once you get to 3 it becomes annoying to many people. They said "no" twice and a third attempt rarely meets with anything less than a frustrated and vehement "NO".

Back to my experience with the aforementioned site, what do you think happened when I closed the 3rd pop-up? Thats right I got another one, and another one after that and another one after that one and so on for a total of 17 pop-ups!

Unbelievable that anyone could imagine that I would be inclined to buy, let alone be interested after all that! Not only did I not buy but I spread the word as far and as wide as I could to avoid that site.

Some customers know what they want and buy it, most are "just looking" and a special offer is just the temptation they may need to convince themselves to buy from you. But any attempt to browbeat or force a customer to buy will always be met with resistance and will result with a lost customer forever.

So next time your designing a page to offer your product and are going to use a exit selling strategy, remember to ask yourself "How would I like to be treated like this?"


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** Famous Quotes!
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**Ask Michelle
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Welcome to the all NEW section of The 24KaratMarketer Ezine! This is where I will answer your questions about Marketing, Advertising, Traffic, or any other part of the IM industry!

Ask away! Choose "Ask Michelle"

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** Viral Abundance
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It's a Very Powerful Thing and is Exploding accross the Internet like the Money Virus it is. This is definitely one Virus (Money), you want to catch.

Watch this video and see how The Secret is working in MY life!

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That's it for today...
Have a great week!
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Until next time...

?An? it harm none, do what thou wilt"

Regards
Michelle Hoffmann
Publisher - The 24KaratMarketer Ezine
http://freefreefreefree24karatmarketer.com

Contact me here: http://freefreefreefree24karatmarketer.com/support

Phone: 715-426-0518

Office Hours: 10am - 3 pm CST

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unnecessary expenses, a civil suit will be brought against the
complaintant for restitution.


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