24KaratMarketer.com, The 24KaratMarketer Ezine, free work at home ezine, low cost advertising and marketing
      Community   Advertise              06/02/09 Volume 8 : Issue 22


Helping over 83,025 home income seekers succeed with
their home businesses since January 04, 2001

You can find our archives at http://ad.vu/pnw3

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In Today's Issue
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$$ Top Sponsor Ad
$$ Table of Contents
$$ Publishers' Notes
$$ Advertise in Multiple Ezines
$$ Viral Abundance
$$ Famous Quotes
$$ Ezine Ad Swap
$$ Feature Article -

The Money Is NOT In The List

$$ Middle Sponsor Ad
$$ Your Subscriber Ads
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** Publisher's Notes:
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Hello Fellow Entrepreneur!

Welcome to all new and current subscribers!
Thank you for being an integral part of YOUR ezine!

I just received vacation certificates good for up to $400
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Have a great week!
Michelle

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** Viral Abundance
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** Famous Quotes!
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** Publisher's Ad Swap - More Great Ezines!
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** Feature Article - Submit Yours :
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The Money Is NOT In The List

Yes you read that correctly, "The Money Is NOT In
The List". "But how can that be" you ask? All
you ever hear is that "You need a list", "Without
a list you can't succeed", "The Money Is In The
List", and here I come along and tell you that
this is not true?

Have you been lied to? Am I telling you a faerie
tale? Are the gurus feeding you a line or am I
talking through my hat? Most importantly why
would I make such an obviously radical claim?
Unless of course I had some information that you
do not.

Let me explain... There are literally thousands
of list generating programs or systems out there
for you to choose from. Some are free to join or
use but most have a cost involved, for a few of
them that cost is quite a hefty sticker price.

These systems or programs purport to help you
create lists, to be part of a growing list or
teach you how to generate your own lists. But
ask yourself, "to what end?" How can a list make
you money? And did I not claim that "The Money
Is NOT In The List?"

List building can be either an integral part of a
business or as with the aforementioned systems
and programs or it can be a business of its own.
The whole idea of a list is to give you the
ability to contact a motivated group of people
with an offering of a product or service that you
can provide to them for a fee!

Note the last word "Fee", as this is all about
money! Money made from paying customers. You can
have a list of over 20,000 people but if they are
not looking for what you have to offer, you have
nothing. Let me tell you I have been there and
done that and in the end I could not even afford
the T-shirt!

The money is in the people who buy what you have
to offer and that will not be everyone on your
list, as a matter of fact most of the people on
your list will not buy. It has nothing to do
with what you are offering them, it is simply the
fact that they do not know you.

Find those people who will buy by build a
relationship with them that will engender their
trust, but thats a topic for another lesson.

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Udo Hoffmann is the co-founder of MidasTouchMediaGroup, an enterprise
dedicated to helping the Home business Entrepreneur become successful
and financially independent. He has over 40 years of marketing experience
both off and online, He is the resident article writer for "The 24 Karat
Marketer Ezine" and a freelance contributor to many other publications. But
most of all, he just likes helping people out by giving them the tools and
info they need to solve a problem, fulfill a need or just plain old make them
think. You can visit his blog at http://primus-philum.blogspot.com

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That's it for today...
Have a great week!
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Until next time...

ďAní it harm none, do what thou wilt"

Regards
Michelle Hoffmann
Publisher - The 24KaratMarketer Ezine
http://freefreefree24karatmarketer.com

Contact me here: http://freefreefree24karatmarketer.com/support

Cellphone: 715-220-6651

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