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* Feature Article: How Can I Build My Email List With Genuine Prospects?
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* This Week's Featured Video : 5 Steps To Build An Email List From Scratch (For Online Businesses)
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** PUBLISHER'S NOTES
Hello Fellow Entrepreneur!

Thank you for being a part of our community! We wouldn't be here without you :).

This week's issue of your favorite ezine has arrived! In this issue, you will learn more aboutBuilding an Email List to gain prospects for your online business.

Each week, one lucky person who answers our trivia question correctly, will win a FREE solo ad ($25 value) to not only The 24KaratMarketer Ezine, but I will also send your ad out to all 75,407 members of Herculist as an added bonus!

So, grab yourself a coffee... sit down in your favorite chair... and read on (as well as put on your thinking caps... lol). This issue of The 24KaratMarketer Ezine will become your blueprint to starting your own profitable home business!

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    How Can I Build My Email List With Genuine Prospects?

    By Jon Allo

    The one essential element to the success and growth of your online business is an email list. This list is a collection of people who have indicated an interest in your business and have given you their agreement to email them more information.

    Email marketing is still one of the most effective forms of marketing. However, if you're sending generic information out to random subscribers you'll see little benefit. Today, smart marketers build targeted lists, full of genuine prospects who want to receive a specific message.

    So how can you build your email list with more genuine prospects?

    Plan In Advance

    Effective email list building starts with attracting the right people to the right list. Identity your target audience and create customer profiles so that can help you build a list full of subscribers who want to hear from you. Then be clear on how you can provide them with value.

    Offer Something Valuable And Specific For Free

    To encourage your target audience to provide you with their email address, provide them with something of value for free. When creating your freebie, focus on a precise target audience. You want to give them something that genuinely adds value to their lives and even fixes one of their main problems. Make the offer so specific that only people who are supposed to be on your list will want to sign up for it.

    Send Your Freebie Straight Away

    Don't make a new subscriber wait for information you promised. Ensure that your email autoresponder software is set up to deliver your freebie as soon as somebody signs up.

    Make It Simple To Sign Up

    Steer clear of asking for too much information in advance. At most, request a name and email address. You can make it even easier by only obtaining an email address. You can always get more information from a subscriber when they've signed up to your list.

    Secure Their Privacy

    Make sure your subscribers know that you will not give or sell their information to any other companies. You can put a privacy notice on your sign up form by adding a hyperlink to it.

    Don't Forget Your Other Channels

    Let your subscribers know the other places that they can find you on the internet. This will increase trust as they get to know you and your brand outside of the email inbox. Make it easy for them to connect with your social media channels, blog, YouTube channels, etc.

    ==============================================

    About The Author

    On average, a prospect needs to see your messages 7 to 8 times before they trust you enough to buy something. Email is the perfect way to deliver these messages.To learn the proven strategies to take an email subscriber from prospect to paying customer, download my free Sales Funnel Checklist at http://jonallo.com/salesfunnel

    Article Source: http://EzineArticles.com/expert/Jon_Allo/1079948

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    THAT'S IT FOR TODAY... Have a great week!
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